Reasons For Ad Serving Limit in Your AdSense Account,How to remove adlimit,how to solve adlimit,how to reduce adlimit AdSense has deemed your traffic to be invalid. They won’t give you specific details, but it means too much traffic is coming from known poor quality sources and/or your visitors are interacting with ads in an unsatisfactory way regardless of source.
It’s up to you to work it out, but here are some tips.
From nearly 20 years of working with Google – as an AdSense publisher, AdSense Product Expert and Google Ads customer – I observe it’s often the result of one or more of the following:
- clicking your own ads, asking others to click your ads, even mentioning your site to family / friends (who might try and “help” you by clicking ads even if not specifically asked)
- traffic from social media – particularly (but not limited to) self-placed links on pages, groups, comments etc
- traffic from ads – be that Google Ads, Facebook ads or other ads
- traffic from low quality sources such as link exchanges, purchased traffic, blog comments, low quality link directories, or any other self-placed links etc
- contrived traffic from organic search – where visitors have been told by the site owner to contrive searches – an attempt to trick AdSense into registering non-organic traffic as organic
- traffic from organic search where the visitors interact with ads in an unsatisfactory way (clicking them without genuine interest)
- traffic from email campaigns – particularly purchased lists (spam) rather than genuine user opt-in
- traffic spikes – particularly those from an unidentified source
- poor ad placements that lead to accidental clicks (see: https://support.google.com/adsense/answer/1346295)
- low value content – I believe there are some niches that simply attract people who are not in “buyer intent” mode, yet click ads anyway. For example memes, stuff for kids, students, free stuff, make money stuff …
- websites that should not have been approved – AdSense is not perfect in its decision making and often approves sites inexplicably or in error. Ad limits are a natural consequence of that.
- too many clicks where the user does not show genuine interest in the advertiser – for any reason not mentioned above
As a general rule, AdSense works best with organic (search) traffic – although I mentioned above it’s not immune to being invalid. Obviously all sites get traffic from several sources, but unnatural traffic profiles are not good for AdSense.
You can try and help the situation by being proactive rather than waiting and hoping (ad limits might not be lifted if you do nothing). Have a good think about where your traffic comes from. Eliminate sources which might be poor quality. Review your ad placements.